Stephen Warren

date of birth - 19/06/1969

A confident and talented professional with worldwide experience within the Automotive Aftermarket Sector. Successful at business development and marketing due to 30 years of experience. Disciplined, vigilant and composed individual with continuous and ambitious career plans. Heavily involved in all aspects of developing sales that includes working with successful sales  teams to achieve sales targets and dealing with suppliers and customers. Also in creating marketing campaigns and promotions for print and digital presence. Embraces pressure and thrives on challenges and creativity demonstrated by a range of skills and experience gained over a vast sales driven career.

Key Strengths

  • Outstanding knowledge of vehicle component sales and associated products.
  • Approachable and enthusiastic with outstanding teamwork skills.
  • Proactive work ethic and strong communication skills.
  • Acute attention to detail.
  • Embraces new challenges and controls pressure. 
  • Creative team player in producing customer retentive marketing material and campaigns.
  • Always looking to improve one’s skill set.
  • Good eye for detail to partner a strong will to carry out continuous improvement tasks especially in customer retention and point of sale material.

Marketing Skills and Abilities – General

  • Desktop publishing to create all manner of print and social media marketing using Adobe In-design to produce final versions for in-house printing or print ready for commercial printing.
  • Adobe Photoshop to prepare images for print, digital marketing and PDF creation.
  • General Web design using WordPress. 
  • Basic Microsoft Word and Excel including formulas.

Marketing Skills and Abilities – Social Media and Web Design

  • Created, maintained and regularly updated the TMS Motor Spares website.
  • Developed and maintained the Google business account for maximum online exposure.
  • Developed, prepared and uploaded marketing material to the company Facebook profile.
  • Created a YouTube channel to showcase the business and its suppliers.
  • Created digital mailchimp email campaigns and sent to customers.

Employment History Overview – Automotive Aftermarket (Motor Factors) 1987 – 2019

  • 1987 – 1988 – Partco Autoparts – Penrith – Trainee sales assistant
  • 1988 – 1996 – Partco Autoparts – Penrith – Sales Representative
  • 1996  – 2000 – Partco Autoparts – Penrith  – Assistant branch manager
  • 2000 – 2002 – Autela Components – Penrith – Branch Manager
  • 2002 – 2004 – Express Factors – Carlisle – Branch Manager
  • 2004 – 2005 – TMS Motor Spares – Carlisle – Sales Representative
  • 2005 – 2018 – TMS Motor Spares – Carlisle – Marketing Manager 
  • 2019 – April 2019 – Alliance Automotive Group Acquired TMS Motor Spares –  New position TMS Scotland Area Sales Manager
  • 2019 May – Marketing Manager – NPA Motor Factors


Current Employment – Marketing Manager – NPA Motor Factors.

West Scotland and the Borders Area Sales Manager – Alliance Automotive Group Acquired TMS Motor Spares

  • Responsible for Automotive component sales development covering fourteen TMS Motor Spares branches and the management of five business development managers. 

Marketing Manager – Key responsibilities and objectives – 2005 to 2018 (Project Examples)

  • To provide marketing and create market awareness for TMS Motor Spares consisting of twenty four branches throughout Northern England, Central and South Scotland.
  • To assist the branch, area, and Business Development Managers in developing sales by producing POS material and marketing campaigns.
    Producing in-house flyers, magazines and brochures promoting the USP’s of TMS and its suppliers, showcasing company services and benefits.
  • Working closely with suppliers and department managers to produce the most effective marketing strategies. 
  • Create and plan weekly and monthly special offers.
  • Assist in developing customer incentive and loyalty schemes.
  • Working with the TMS purchasing team to develop market awareness and promotions based on the purchases. All done in-house via myself using desktop publishing, an in-house laser printer and commercial printers.
  • Personally responsible for purchasing workshop consumables, hand tools, garage equipment and then developing a promotion and special offer based on the purchases. All done in house via myself using desktop publishing, an in-house laser printer, commercial printers and social media.
  • Create customer equipment quotations for business development managers.
  • Attended sales and business meetings with TMS senior management, BDM’s and suppliers. 
  • Responsible for managing and maintaining the TMS online B2B system.
  • Visited potential customers with BDM’s to secure business and to set up the B2B.
  • Assisted area managers with creating analysis sales reports.
  • Sourced and purchased branded promotional material

Branch Manager – Key responsibilities and objectives

  • Working with representatives and area mangers in developing and targeting new business as well as retaining and maintaining the core customer base.
  • Customer relations and sales analysis to ensure sales and profit margin targets are achieved.
  • Total control and responsible for a small team that included up to four sales operatives, one admin assistant and five van deliver drivers.
  • Responsible for branch operations in including debt collection, cash flow, housekeeping, fleet maintenance.
  • Stock control and ordering.

Sales Representative – Key responsibilities and objectives

  • Working with branch managers and area mangers in developing and targeting new business as well as retaining and maintaining the core customer base.
  • Working with customer data bases to manage regular and consistent journey plans.
  • Monitoring spends and asses product sales analysis in identifying products not purchased by customers.
  • Working with supplier workouts in promoting product. 
  • Arranging quotations for garage equipment and tools.
  • Promote special offers. 
  • Strive to meet and exceed sales target objectives.

Trainee Sales Assistant

My first introduction into the motor factoring industry being taught how to supply garages and retail customers with vehicle components, workshop consumables and hand tools.

Thursby primary school and Caldew secondary school, Dalston.

  • Full UK Clean Driving License



Carlisle, Cumbria

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